This billionaire kept his Arizona Iced Tea at just 99 cents — and still hasn’t raised the price! 🧃 Don Vultaggio, the founder of Arizona, explains that even with rising inflation, shipping fees, and production costs, he refuses to pass those expenses onto his customers. He believes that keeping the price the same builds long-term trust — and that loyalty will pay off in the end. 💯 Even though their profits have slowly decreased over time, they’ve stayed true to their promise: 99 cents a can. W
0:23
This billionaire kept his Arizona Iced Tea at just 99 cents — and still hasn’t raised the price! 🧃 Don Vultaggio, the founder of Arizona, explains that even with rising inflation, shipping fees, and production costs, he refuses to pass those expenses onto his customers. He believes that keeping the price the same builds long-term trust — and that loyalty will pay off in the end. 💯 Even though their profits have slowly decreased over time, they’ve stayed true to their promise: 99 cents a can. W
6.7K viewsSep 28, 2025
FacebookBusinessmoneywealth
🔗: on.today.com/4oHxLpv Arizona founder and CEO Don Vultaggio breaks down the current costs of making an Arizona can amid tariffs and why he is still committed to 99-cent price. | Today Show
0:44
🔗: on.today.com/4oHxLpv Arizona founder and CEO Don Vultaggio breaks down the current costs of making an Arizona can amid tariffs and why he is still committed to 99-cent price. | Today Show
18.9K viewsAug 21, 2025
FacebookToday Show
Portrait of Don Vultaggio, the billionaire behind AriZona Iced Tea
1:53
Portrait of Don Vultaggio, the billionaire behind AriZona Iced Tea
50.7K viewsSep 16, 2025
YouTubeLes Echos
“I was a billionaire before that” 🤯 I interviewed Don Vultaggio the billionaire founder of Arizona Beverage Company and I asked him why he never raised the price of $0.99 to sell his beverages! I also asked him how he feels about debt and taking on debt in business. I asked him how important the $0.99 was for his marketing strategy. He never spent ANY money on advertising so I asked him the greatest lever he used to build a Billion dollar company! Lastly, I asked him his best advice to the youn
1:41
“I was a billionaire before that” 🤯 I interviewed Don Vultaggio the billionaire founder of Arizona Beverage Company and I asked him why he never raised the price of $0.99 to sell his beverages! I also asked him how he feels about debt and taking on debt in business. I asked him how important the $0.99 was for his marketing strategy. He never spent ANY money on advertising so I asked him the greatest lever he used to build a Billion dollar company! Lastly, I asked him his best advice to the youn
410.5K viewsJul 13, 2025
FacebookThe School Of Hard Knocks
AriZona’s Billionaire Refused to Charge More ❤️
0:28
AriZona’s Billionaire Refused to Charge More ❤️
31.4K views2 months ago
YouTubeWinCode
This Billionaire Has Refused to Raise His Price Since 1992 (Here's Why)
1:33
This Billionaire Has Refused to Raise His Price Since 1992 (Here's Why)
240 views1 month ago
YouTubeProFxTrades
The beautiful reason the CEO of Arizona Iced Tea refuses to raise the price
0:54
The beautiful reason the CEO of Arizona Iced Tea refuses to raise the price
10 views1 month ago
YouTubeViral Duh
1:53
🤑 Don Vultaggio, le milliardaire derrière les thés glacés AriZona 💰 Il n’a jamais été à l’université et pourtant aujourd’hui, il est à la tête d’une fortune de 6 milliards de dollars. Et le tout grâce à des thés glacés. On vous raconte l’histoire de Don Vultaggio. | Les Echos
220.7K viewsSep 15, 2025
FacebookLes Echos
0:53
Arizona Tea founder would rather go broke than leave behind his employees
3.1K views1 month ago
YouTubeYahoo Finance
0:57
Don Vultaggio Chairperson of the Arizona Beverage Company #shorts
2.4K views1 month ago
YouTubelearn life roles
1:29
Why AriZona Tea Is Still 99¢
1.7K views3 months ago
YouTubeGuy Raz
0:34
AriZona Iced Tea founder Don Vultaggio doesn't want to increase the price of the brand's 99-cent beverages and doesn't see it increasing in the foreseeable future.⁠ ⁠ "Why have people who are having a hard time paying their rent have to pay more for our drink?" Vultaggio shares. | The Quintessential Gentleman
4.5K views9 months ago
FacebookThe Quintessential Gentleman
0:27
#AriZonaIcedTea is notoriously still only 99 cents, despite rising prices across the food and drink industry. Owner Don Vultaggio explains why he is so adamant about the price staying under a dollar, and if that will change in the foreseeable future. #TODAYShow #3rdHourTODAY
20.9M viewsJun 26, 2024
TikToktodayshow
7:53
Audiencia penal por la casa del boiler: fecha confirmada
7.3M views3 weeks ago
TikTokjuve3dstudio
1:51
@memoschutz QUEDÓ MARCADO por la mirada de sus abuelos cuando les rompió el corazón. 🚨Suscríbete a @vix YA con planes desde tan sólo $149 pesos al mes para ver momentos como este 🔥🔥 📺 #LaCasaDeLosFamososMx 🏠 Disponible también en #LasEstrellas y #Canal5
1.2M views2 weeks ago
TikToklacasafamososmx
0:03
Discover Don Vultaggio's Influence on Arizona Beverages
2.5M views11 months ago
TikTokarizonaeurope
21:19
This is Rosie, a 22-year-old cat. ❤️ I understand that seeing him in this condition is deeply upsetting. It was upsetting for me too, but I also think it’s important to remember that we don’t always know the full story behind how an animal ends up in this condition. The good news is that Rosie’s owner reached out for help, he received the grooming and veterinary care he desperately needed, and he is doing much better now. Whenever I share cases like this, I’m often asked why I don’t immediately
665.4K views2 weeks ago
TikTokgirlwithedogs
1:40
The School Of Hard Knocks on Instagram: "“I was a billionaire before that” 🤯 I interviewed Don Vultaggio the billionaire founder of @drinkarizona and I asked him why he never raised the price of $0.99 to sell his beverages! I also asked him how he feels about debt and taking on debt in business. I asked him how important the $0.99 was for his marketing strategy. He never spent ANY money on advertising so I asked him the greatest lever he used to build a Billion dollar company! Lastly, I asked h
4.9M viewsJul 13, 2025
Instagramtheschoolofhardknockz
0:36
🚗 This machine could turn car mat cleaning into an automated business. Instead of workers scrubbing dirty car mats by hand, customers simply insert them into the machine and rotating brushes clean them in seconds. Some models can even use water for deeper cleaning of rubber mats. 🧼 🚘 Perfect for car wash stations ⚡ Fast & easy to use 🤖 Minimal staff needed 🔄 Repeat customers 💰 Another service car washes can charge for And here’s the business opportunity: you don’t necessarily need to own a
363.9K views1 week ago
TikTokgrabthatidea
0:22
Don Vultaggio: The $0.99 Arizona Iced Tea Legacy
954.9K viewsApr 12, 2025
TikTokpoppolitic
See more
Static thumbnail place holder