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The Wall Street Journal on Instagram: "Costco co-founder Jim Sinegal said, “You can't say, ‘people are our most important product,’ and then treat them like s—.” Sinegal sat down with the Journal to discuss how he built Costco's $86 billion private label brand, Kirkland Signature.⁠ ⁠ Watch the full interview at the link in our bio.⁠ ⁠ Photo Illustration: Nikki Walker⁠"
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The Wall Street Journal on Instagram: "Costco co-founder Jim Sinegal said, “You can't say, ‘people are our most important product,’ and then treat them like s—.” Sinegal sat down with the Journal to discuss how he built Costco's $86 billion private label brand, Kirkland Signature.⁠ ⁠ Watch the full interview at the link in our bio.⁠ ⁠ Photo Illustration: Nikki Walker⁠"
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Business | Mindset | Motivation on Instagram: "James Sinegal’s leadership was grounded in clarity, discipline, and integrity.⁠ From his early days at FedMart to co-founding Costco in 1983, he held a simple belief: treat employees with respect, prioritize the customer, and long-term success will follow. His insistence on low markups and high-quality products ran counter to traditional retail thinking, but Sinegal trusted that fairness would earn loyalty—and it did.⁠ Under his stewardship, Costco
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