The math is now obvious to anyone running a direct-to-consumer (DTC) brand. Customer acquisition costs have risen sharply, with 88% of subscription brands reporting higher acquisition costs in 2025 ...

Anthropic’s new Claude research reveals a hidden internal “global workspace” that resembles human conscious processing, ...

Anthropic said it has uncovered a previously unseen part of its Claude model that processes ideas internally without ...

When a standard large language model (LLM) is confronted with a problem, it tries to solve it by matching it to similar information it has seen before, and then give an answer based on those past ...

Anthropic says it has uncovered a previously unseen internal workspace in Claude that allows the AI model to process ideas ...

Enterprise AI vendors know the next sale will be won not only on model quality and capability, but also on control and cost.

Anthropic says that its artificial intelligence model Claude can grapple with ideas without articulating them, in a process ...

Anthropic study finds Claude uses an internal reasoning workspace before generating responses, while stressing the findings do not suggest the AI is conscious ...

They would complete assignments at home, ostensibly with an overreliance on AI, but would be unable to perform those skills ...

Anthropic claims to have discovered a hidden internal workspace within Claude called "J-Space," where the AI silently ...

Google just launched a wave of new Gemini and Classroom AI tools. Here's what's new, what the trial evidence shows, and what ...