Forbes contributors publish independent expert analyses and insights. Amir is Founder of AI unicorn Avathon & Boeing/SC JV, SkyGrid. Recently, a friend asked me a question that's been floating around ...

While Dallas Cowboys fans might catch the legendary cheerleaders for a few hours on the field during a game, their day starts well before then. Earlier this season, TODAY followed two Dallas Cowboys ...

Charlotte Tilbury recently landed a deal with the Dallas Cowboys Cheerleaders (DCC) as the team's first-ever official beauty partner. Charlotte Tilbury Page Six may be compensated and/or receive an ...

Camille Sturdivant was one of the stars of the Dallas Cowboys cheerleader docuseries on Netflix, 'America's Sweethearts.' Get to know one of the DCC gals. The show gives a behind-the-scenes look at ...

Posts from this topic will be added to your daily email digest and your homepage feed. is the editor of the Platformer newsletter and cohost of the Hard Fork podcast. If you’ve followed my work at all ...

There's an old-fashioned saying here in Texas: the bigger the hair, the closer to God. That's especially true for the Dallas Cowboys Cheerleaders (DCC), who curl and fluff their hair to achieve peak ...

The 2025-2026 Dallas Cowboys Cheerleaders squad has officially been selected. Just last month, a new season of “America’s Sweethearts: Dallas Cowboys Cheerleaders” debuted on Netflix and highlighted ...

DCC has sold Exertis IT to private equity player Aurelius as part of its plans to exit the tech distribution space. Back in November 2024, DCC indicated it was reshaping its business to focus on the ...

In season 2 of 'America's Sweethearts: Dallas Cowboys Cheerleaders,' fifth-year veteran Armani Latimer announced her retirement from the squad Armani Latimer/Instagram (2) Season 2 of America's ...

Summers, a rookie during the 2024-2025 season, revealed a time-consuming task during her TikTok. She brought viewers along with her as she fluffed her pom-poms, a chore that involves tying on ribbons, ...

Kelli Finglass isn’t letting a difficult decision affect her relationship with Shelly Bramhall. After Kelli and choreographer Judy Trammell decided to cut Shelly’s daughter Dayton Bramhall during ...

Dallas Cowboys Cheerleaders are receiving a substantial pay raise, approximately 400%. Veteran cheerleaders will now earn an estimated $150,000 annually, up from a reported $15 per hour. The pay ...