If you have ever pressed the back button on a website and still couldn’t leave, you have likely experienced what Google calls 'back button hijacking.' This is a trick used by some sites to block or ...

Welcome to the week’s Pulse: updates affect what Google considers spam, what happens when you report it, and what agentic search looks like in practice. Here’s what matters for you and your work.

You may not know the name for it, but you’ve probably experienced it: you click on a link to a webpage, hit the “back” button on your browser, but end up on a ...

It's been a while since Google has come out with a new search spam policy and penalty to accompany it with and now we have a new one, "back button hijacking." Back button hijacking is something many ...

In short: Google is classifying “back button hijacking” as spam, targeting sites that abuse the browser History API to trap users when they try to navigate away. Enforcement begins 15 June 2026, with ...

As you know, Google announced a new search spam penalty for back button hijacking. Site owners have until June 15, 2026 to remove any such functionality from its site or it will be subject to a manual ...