"I really thought everything was okay until she handed me the mirror," the bride Alexandra Geahlen tells PEOPLE ...

Prettifying for your wedding can cost a pretty penny — and it can also cost a bride her natural glow. So, to spare herself the expense, Megan Diem Easton took the big-day makeup matters into her own ...

A bride has defended her decision not to wear makeup on her wedding day after facing shocking levels of criticism on social media. Over the weekend, Tennessee woman Calynn Chapman posted a video from ...

She said “I don’t” to her wedding day glam. A bride revealed that she washed off her professionally applied makeup just 20 minutes ahead of her first look in a scenario she called a “fever dream.” ...

“Weddings Our Way” is TheGrio’s new wedding series celebrating Black love and the journey down the aisle—sharing real-life planning insights, joyful traditions, and expert advice to help couples walk ...

According to the knot, the average cost of bridal makeup in the U.S. is $140. Certainly not inexpensive, and understandably so. Makeup artists are skilled professionals. Most brides take the time to ...

"Every aspect of a wedding is so outrageously expensive," TikTok user Emily Landon shared in a viral video Starr Bowenbank is the Style Editor at PEOPLE. She joined PEOPLE in 2025 after serving as a ...

As the modern wedding has exploded into a multi-day event, a shift is underway for beauty and grooming trends. Brides and grooms alike are rethinking what it means to get ready for the big day, ...