Most folks expect near-instant access to your website -- so much so that they become 32% more likely to leave your site after viewing a single page when loading time increases from one to three ...

Your hosting provider has a significant impact on the Time to First Byte (TTFB), which is a measure of how quickly a server reacts to a browser’s request. Faster ...

Website speed and performance standards in 2026 explained, including Core Web Vitals, UX expectations, AI search impact, and ...

Research from Google found that website bounce rates increase by as much as 31% from one-second to three-second load times. In my experience, page load times are one of the most consistent technical ...

The loading time of your website is an important factor that determines its overall success. As people generally prefer sites which load fast, they tend to lose their patience when they come across a ...

A slow-loading website can drive visitors away -- this is the essence of the 2-second rule. With attention spans shrinking, your website’s loading times and performance have never been more important.

If your website doesn’t load quickly, you’re losing sales. People aren’t willing to wait anymore. Even worse, slow websites often finish well below faster ones in search results. This means customers ...

Amazon reported an increased revenue of 1% for every 100 milliseconds improvement to their website speed while Walmart, also found that every 1-second increase in page speed resulted in a 2% increase ...

How fast your site loads has an impact on your results. Period. In fact, if your site doesn't load in just over the time it took you get to "period," you could lose visitors. That's right: Today's ...

If you’re a website owner and you want your marketing dollars to stretch further, you should prioritize SEO. But SEO is a long-term game; in fact, some aspects of an SEO strategy can take months, if ...

Visitors won’t stick around if your site is slow. Speed things up with simple fixes like removing unused themes and plugins, installing a CDN or switching web hosts. Dianna Gunn built her first ...