A peculiar but predictable thing is happening with VR and AR. As with any sci-fi technology, opportunists are spinning them out into la-la land; not quite mainstream or even there yet today, but truly ...

Facebook parent Meta Platforms and Unity Software are expanding their long-running partnership where Unity's game-development tools will continue to support Meta's virtual reality headsets. The two ...

Earlier this year the Unity Labs team shared an incredible proof-of-concept mixed reality demo that shows the power of blending the real and virtual worlds together. Now the developers behind the ...

Unity's largest division by revenues had a significant revenue shortfall during the first quarter. The company's tendency to emphasize growth over profitability hurt its valuation as interest rates ...

Augmented reality creation platform Blippar announced today that it has integrated its WebAR software development kit into Unity, the software platform that half the world’s games and many of its 3D ...

SAN FRANCISCO--(BUSINESS WIRE)--Unity (NYSE: U), the world’s leading platform for creating and operating real-time 3D (RT3D) content, today announced the acquisition of VisualLive, a technology ...

With more companies jumping on the bandwagon, virtual reality tech is more visible – and investable – than ever.

Organized as part of Unity’s annual Unite event, VRrOOm on VRChat and Future Fest will broadcast the concert, with live graphics platform Volta providing VJ visuals for both virtual destinations. SAN ...

Virtual reality uses technology to “transport” you to a digital space where you can move through and interact with a simulated environment. It’s just one type of extended reality, an umbrella term ...

Augmented reality solution complements Unity Reflect, providing powerful cost-savings and efficiency throughout the design, build, and operations process “Unity’s real-time 3D platform transforms ...