Marketing channels are how businesses reach customers. There are three types of marketing channels: communication, distribution and service channels. Communication channels deliver marketing messages ...

To boost sales and brand awareness, you should consider expanding your distribution channels. Learn more about your options.

The first step toward understanding what a direct channel of distribution offers - also known as a direct marketing channel - is to understand what a channel of distribution is. Simply, a distribution ...

Learn how to increase sales, expand market reach, and enhance competitive advantage by making products readily available to consumers where and when they want them. In the interconnected world of ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. We are living in an age of convenience — a time where ...

Goods produced in factories and/or commodities produced in agriculture must reach consumers. The systems by means of which goods reach the consumer are known as distribution channels. These are ...

Prominent manufacturers of test equipment, who have historically sold directly to their customers, have begun exploring new sales channels and are now offering a wider variety of products through ...