The partnership, announced this morning, pairs Viamedia.ai’s Parrot Ad Decisioning System with Hearst Television’s compatible ...

Sinclair is calling on the Federal Communications Commission (FCC) to take action to preserve free, over-the-air access to major sporting events, warning that the continued migration of sports rights ...

ITN today announced a new initiative to further expand its programmatic local linear TV platform by integrating Comscore's advanced and qualitative data into the ITN NXTv Programmatic Hub. Expected ...

The retransmission battle between Scripps and DirecTV has escalated, with 54 local Scripps stations in 36 Nielsen-designated markets going dark as of 7 p.m. ET on Sunday. Both sides blamed the other ...