High-end content produced on a low budget. Jason Liebman says that's the key to success for Howcast Media, a digital media company he cofounded in 2007 after a five-year stint at YouTube and parent ...
In the do-it-yourself culture born of The Great Recession, making things yourself is chic, and Howcast finds itself in the zeitgeist sweet spot. It has more than 100,000 videos on its site so far—some ...
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