CANNES, France (AdAge.com) -- DDB Stockholm's "Fun Theory" effort for Volkswagen and Wieden & Kennedy's "Chalkbot" for Nike Livestrong earned Cyber Grand Prix, capping off a winning run on this year's ...
Volkswagen faced the challenge of launching its BlueMotion Technologies in Sweden at a time when the eco car market was already well established, compounded by low consumer awareness of VW's ...