Learn how to increase sales, expand market reach, and enhance competitive advantage by making products readily available to consumers where and when they want them. In the interconnected world of ...

To boost sales and brand awareness, you should consider expanding your distribution channels. Learn more about your options.

Many simple and effective methods exist for measuring the profit impact of three of the four P's of marketing: price, promotions, and product. However, controlled experiments in test markets are ...

BELLEVUE, Wash.--(BUSINESS WIRE)--Signaling a continued commitment to investing in its retirement distribution channels to meet the needs of a changing market landscape, Symetra Life Insurance Company ...

Relying solely on direct distribution may limit your market reach. To unlock new growth opportunities, it’s crucial to establish a well-balanced mix of distribution channels. Distribution partners can ...

FORT LAUDERDALE, Fla.--(BUSINESS WIRE)--Odyssey Elixir, a leader in next generation functional mushroom energy drinks, announced today its launch into select GNC stores across the nation. The mushroom ...

Picture this: Content visibility is up, but traffic to your website is way down. More than half of Google searches today end in no clicks, according to Search Engine Land. And consumers are looking ...

Arey will be responsible for implementing a new approach to distribution at Cisco, including consolidation of distributors, logistics management, policy implementation and process automation and ...

If you haven’t heard, public television’s lovable landscape painter is having a moment. FAST channels allow advertisers to reach cable cord-cutters who watch television selectively and in a variety of ...

NEW YORK--(BUSINESS WIRE)-- While the branch network remains the anchor for customer relationships, a streamlined and integrated multi-channel distribution strategy with the customers’ preferences at ...

Online travel agencies still account for the largest share of hotel gross bookings – but that’s changing fast, Skift Research shows in Hotel Distribution Outlook 2024. We predict that by 2030, direct ...

The abundance of hotel booking channels calls for a tech-enabled distribution strategy. Central Reservation Systems help manage rates and availability across multiple booking channels and have the ...