As the CEO of an eCommerce development agency, I often find myself advising clients on a multitude of issues. But one topic that repeatedly surfaces is channel conflict. In the eCommerce marketplace, ...

In today's competitive environment, it's essential to establish strong relationships with potential customers, and multiple B2B channel partners help to achieve that. But what happens when companies ...

B2B marketers reach their customers through different channels, and if these channels start competing with each other instead of working together, it creates a conflict. One channel trying to undercut ...

What could turn out to be a key step forward for Hewlett-Packard's commercial and SMB solution-provider partners, the company is instituting a new sales-engagement model aimed at removing key ...

“It’s not just for client systems anymore. Our biggest issue across the board is the Dell direct mentality, because there are just no checks and balances. … It’s just like the Wild West out there,” ...