Snap Inc. SNAP, the maker of Snapchat, is letting its nearly 950 million users chat directly with brands' AI agents with the launch of AI Sponsored Snaps. The new feature enables users to interact ...
AI chat is starting to look more and more like a media channel, which means someone’s gotta figure out the ad model. Although chatbot conversations are loaded with commercial intent – ChatGPT knows it ...
The next ad a Snapchat user sees may not look like an ad at all. It will look like a chat. Snap Inc. has begun rolling out a format called AI Sponsored Snaps that places brand-controlled AI agents ...
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