Explore how businesses are using virtual reality to improve training, sales and customer experiences, plus the pros and cons of adopting VR.

Analysts are bullish on virtual reality for 2024, with multiple market reports predicting a significant bump in sales for both augmented reality and VR headsets in the upcoming months and beyond.

Dublin, July 18, 2025 (GLOBE NEWSWIRE) -- The "The Global Virtual, Augmented and Mixed Reality Market 2026-2036" report has been added to ResearchAndMarkets.com's offering. The Global Virtual, ...

Augmented reality (AR) ― a technology that overlays digital assets onto real-world environments ― is set to transform how business is conducted. It will affect everything from selling and marketing ...

Why Snap, Unity, Xreal, and Texas A&M University are among Fast Company’s Most Innovative Companies in augmented and virtual reality for 2025. Innovative organizations are finding ways to make ...

An overhaul of the back-end infrastructure and user interface of the Cisco Webex app, rolling out this month, lays the groundwork for the vendor to expand support for augmented reality, virtual ...

Explore the AR vs VR comparison and learn how augmented and virtual reality technologies are transforming digital experiences, innovation, and the future of immersive interaction. Pixabay, ...

Imagine an engineer who begins her morning inside a fully immersive virtual factory, rearranging production lines with a ...

This Bayesian meta-analysis evaluated virtual reality (VR) therapy for substance use disorder (SUD). A total of 22 studies involving 2648 participants were included. VR-based therapy reduced substance ...

There’s a new mixed-reality headset in town. Samsung’s new Galaxy XR headset isn’t just about stepping into another world, it’s about effortlessly blending the digital with the real world around you.