We may receive a commission on purchases made from links. Airline loyalty programs have become a strategic tool for flyers looking to maximize rewards and get more value from their travel, and knowing ...

Airlines now reward customers who deliver the most value across the entire ecosystem, not just the most miles in the air.

Loyalty points are becoming more liquid as airlines give customers more choices over when and how much of their accumulated ...

Loyalty programs are evolving beyond traditional points and discounts, with brands now focusing on enhancing customer experience through convenience, recognition, access, and strategic partnerships.

Lyft and United are joining forces to offer frequent flyer miles to riders on its app. Earlier this year, Delta Airlines dissolved its eight-year partnership with Lyft and brought its loyalty program ...

When Southwest Airlines drastically revamped Rapid Rewards in early 2025, it caused some analysts to question the wisdom of such a transformation. More than a year later, the loyalty program continues ...

Airlines are investing heavily in direct bookings, loyalty programs, and more flexible offer creation. But the bigger opportunity may depend on something more basic: knowing who travelers are, what ...

United Airlines recently hinted at changes coming to its MileagePlus loyalty program. During an earnings call this week, United's chief commercial officer, Andrew Nocella, said the carrier will seek ...

American Airlines is delivering what customers have been asking for: free, high-speed Wi-Fi and on more aircraft than any other carrier in the world. Beginning this month, AAdvantage members will ...